Seattle Interactive Conference

SIC Logo Work-32.png
 

SIC brings visionaries from around the world to share and inspire Seattle in the fields of technology, creativity and commerce.

 

Time Frame: 5 weeks

Roll: Branding, Advertising

Skills & Tools: Illustrator, Photoshop

For this year’s event, I updated their brand by using their three-square logo but brought it into the 3rd dimension. The three squares now come together to form a cube, representing the rise of AR and VR tools in technology and creativity.
A punchy, punny slogan used in advertising creates intrigue and a sense of playfulness.

Full page ad in Wired magazine

Full page ad in Wired magazine

 
Billboard ads in a Seattle Light Rail station

Billboard ads in a Seattle Light Rail station

 
Swag shirts for attendees

Swag shirts for attendees